Independent businesses are a crucial point of difference for Nottingham’s retail and leisure offerings. Nottingham BID are committed to recognising and celebrating their vital contribution to the local economy through the dedicated Independent City stream of delivery.
Nottingham BID have a ring-fenced fund of over £100,000 per year to help support Nottingham’s Independent businesses. An Independent Advisory Group (IAG) was formed to represent the sector and help determine how the funds are spent each year. The IAG is chaired by Nottingham BID Director Geoff Williams, who himself is an independent business owner in the city. Along with fellow Independent Business Manager Polly Reade, who is also a member of the Nottingham BID board, they represent the interests of independent businesses on the Nottingham BID committee.
Nottingham BID organise an annual initiative to help promote the city’s independent businesses. The campaign aims to showcase the range of independents around the city to consumers, to encourage them into the city.
Each year, the campaign includes an Independent Festival, where the public are encouraged to visit as many businesses in a day across the city’s independent shopping destinations.
Nottingham BID works with shops and venues to display the Small Business Saturday poster, or the Nottingham Independents logo to help promote the campaign. This in turn helps to try and encourage people to find these businesses and see for themselves the unique and interesting products they sell, along with the services they provide.